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Insights
The latest industry news, interviews, technologies, and resources.
July 3, 2025
A/B Testing for Meta Ads: Steps to Boost ROAS
Learn how to effectively utilize A/B testing in Meta Ads to enhance your ROAS through structured experimentation and analysis.
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July 3, 2025
Meta Ads Audience Insights: Facebook vs. Instagram
Explore the distinct audience dynamics and ad strategies for Facebook and Instagram to optimize your Meta Ads campaigns effectively.
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July 3, 2025
How to Exclude Audiences in Meta Ads
Learn how to exclude irrelevant audiences in Meta Ads to optimize your budget and improve campaign performance effectively.
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July 3, 2025
Meta Ads Budgeting for Black Friday Campaigns
Learn effective budgeting strategies for maximizing Meta Ads performance during Black Friday, including key metrics and tools for success.
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July 3, 2025
5 Metrics for Scaling Meta Lead Generation Ads
Learn how to effectively scale your Meta lead generation ads by focusing on five key metrics that enhance performance and drive growth.
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July 3, 2025
How Ad Placement Impacts ROAS on Meta
Learn how ad placement on Meta influences your ROAS and discover strategies to optimize your campaigns for better performance.
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