Here's the full-funnel framework we've used to generate over 5,000 qualified appointments.
Look, I'll be straight with you - if you're running Meta ads that go straight to your main offer, you're burning money.
It's like walking up to someone at a bar and asking them to marry you.
They don't know you.
They don't like you.
They don't trust you.
Yet that's exactly what 90% of businesses do with their ads.
They wonder why they're getting:
✓ Sky-high cost per lead
✓ Terrible conversion rates
✓ Prospects who ghost them
✓ Zero ROI on their ad spend
Meanwhile, businesses using our full-funnel framework are consistently generating 50+ qualified leads per month.
The difference? They understand it's about building know, like, and trust FIRST.
After 8+ years in advertising and growing 70+ businesses, here's what I've learned:
Simple systems win.
Our framework isn't complicated. It's logical:
1. Strategic Paid Ads + Organic Content
✓ Specific messaging that calls out your ideal customer
✓ Content that doesn't just sell, but actually provides value
✓ Building authority before asking for anything
2. Lead Magnets & Low-Ticket Offers
✓ Give value upfront (guides, calculators, tools)
✓ Self-liquidating offers that pay for your ad spend
✓ Building trust with small commitments first
✓ Zero ROI on their ad spend
3. Authority-Building Thank You Pages
✓ Address objections before they even come up
✓ Show proof, case studies, real results
✓ Pre-sell them on YOU, not just your service
4. Email & Retargeting Systems
✓ Stay top of mind without being annoying
✓ Nurture sequences that actually educate
✓ Multiple touchpoints = higher conversion
5. Pre-Call Warming
✓ Prospects show up already sold
✓ Higher close rates, easier conversations
✓ They know, like, and trust you before hello
The result? Prospects who are pre-sold, pre-qualified, and ready to buy.
My name's Mason Boroff.
I founded Dancing Chicken Media because I was sick of seeing businesses get burned by agencies that overpromise and underdeliver.
Here's what makes my team different:
✓ I'm your direct contact - No junior reps, no account managers, just straight talk
✓ We answer in minutes - Text us, we respond. Call us, we pick up. Try me.
✓ No BS, ever - I'll tell you exactly what to expect, good or bad
✓ Month-to-month - No contracts because results keep you, not long-term deals
✓ Simple systems - My motto: Keep It Simple, Stupid (and it works)
Here's my personal experience:
✓ 8+ years in advertising
✓ 9+ years in web development
✓ 13+ years in graphic design
We're not learning on your dime. I've already made the mistakes and perfected the system.
I get it. Most agencies suck.
They promise you'll be swimming in leads, then deliver excuses.
Here's why we're different:
✓ I show you everything - no black box BS
✓ You get full dashboard access to see exactly what's happening
✓ Weekly calls to optimize and adjust (with me, not some junior)
✓ If it's not working, I'll tell you why and fix it
Fair question. Here's my promise:
On our call, I'll show you exactly how we'd set up your funnel.
If you don't think it'll work, don't hire us. Simple as that.
No catch.
No setup fees. No long contracts. No hidden costs.
Just a straightforward monthly fee and ad spend that goes directly to Meta.
The only "catch" is that I'm selective about who I work with.
If you're not willing to follow the system or you want overnight miracles, we're not a fit.
Look, I don't want to waste your time with some high-pressure sales call.
Here's exactly what happens:
1. We jump on a 15 to 30 minute call
2. I look at what you're doing now
3. I show you exactly how our funnel would work for you
4. You decide if it makes sense
No sales rep. No pitch deck.
Just me, you, and an honest conversation about growing your business.
Option 1:
Keep doing what you're doing. Keep burning money on ads that don't work.
Keep watching competitors grow while you struggle.
Option 2:
Take 15 minutes to see if our system can transform your business like it has for 70+ others.
Your competitors aren't waiting. Every day you delay is money left on the table.
P.S. - I only work with 3 new clients per month to maintain quality. If you're serious about growth, let's talk.
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…And Our Clients Will Back Us Up.
“We have tried countless agencies, most overpromise and always underdeliver... Mason is awesome! They overdeliver every time. You have found the right people.”
“If you’re looking to level up your business and not just get your money taken from another marketing agency, partner with Dancing Chicken Media."
“We've been averaging $10k a month on ads and have been seeing amazing returns. Keep up the good work guys.”
“They significantly boosted our lead flow, and it's been consistent too. We've been with them for over 2 years now and have referred them multiple people.”
“They made us the #1 Seakeeper Ride dealer in the USA. These guys go above and beyond in every area. They are absolutely crushing our competition.”
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“They have been consistently getting me over 400 signups for my webinar. I have been using them for 5 years and have never felt the need to go anywhere else.”
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“They secured a $100,000 project for us within two weeks of them starting and launching everything. Very impressed!”
“My sales guys finally have inboxes FULL of qualified leads! We've tried tons of agencies, but Mason and his team are built different.”
“Awesome service from Mason and his team! You can really feel how they are giving it their all and why they are the best ones in the game!"”
“These guys are the real deal. No BS type of guys who just deliver results. I rarely have to talk with them since they are so on point.”
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Over the last decade, I’ve built multiple successful ventures and helped businesses—from startups to established brands—achieve rapid growth through advanced advertising strategies and marketing systems.
My mission is to empower businesses to scale effortlessly using data-driven advertising frameworks and automation.
I specialize in helping companies optimize their marketing funnels, increase customer acquisition, and automate critical systems to achieve sustainable and scalable growth.
I’m the founder of Dancing Chicken, with a proven track record of delivering significant results in lead generation and revenue growth across various industries.
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When it comes to Meta ads, many brands don’t realize just how profitable the platform can actually be. Or even worse, an agency overpromised and underdelivered... leaving them frustrated with a fortune spent on ineffective campaigns.
Our clients see amazing results from Meta ads. That’s because we cover every angle—from targeted reach to dynamic creative testing to retargeting and more. With our full-funnel strategy and deep platform expertise, we make sure your Meta ads drive maximum profitability, every step of the way.
Our firm’s team is as technical as it gets, with years of experience working for enterprise level companies like RedBull, Celsius, and Y-Combinator backed companies. We apply this insider only knowledge to your account for a drastic boost in performance, practically overnight.
We never pass off your account to subpar overseas talent, our small team of experts have been in the advertising space for years, and our boutique firm only takes on a few clients at a time for maximum-impact results.
You rarely will have to ask any questions because we proactively keep you up to date… You’ll have your own dedicated slack channel with 24/7 access to our team of experts, as well as monthly, bi-weekly or even daily updates based on preferences.
We make data driven decisions and track using custom columns within your dashboard, integrating unique UTMs and tagging while occasionally leveraging trusted 3rd party software - so we can make the right decisions, every time.
As Meta ad creative experts, we ensure high converting creative designs are being ran across our ad accounts we manage. Ads are becoming less about targeting, and more about creating assets that encourages people to take action after seeing your ad.
After iOS14, brands need marketing strategies that meet consumers at every stage of the funnel. We don’t just run a few campaigns, we create a top to bottom digital experience that helps you acquire customers across the funnel at a higher ROAS and lower cost.
Our founder has years of experience working behind the scenes of major companies spending big bucks on Meta ads.
Because of this, our team is trained on techniques and platform-specific knowledge not available to outsiders. This is the main reason why we are able to consistently get better returns than any other firm offering Meta Ads…
Scaling Your Favorite Brands To The Highest Levels With Meta Ads.
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