Paid Advertising

Fueling 12% MoM Growth for an Insurance Coaching Leader

8x

ROAS

$15K

ROI

12%

MoM Growth

Risk Advisor Institute helps State Farm agents grow into high-performing advisors through comprehensive training, coaching, and accountability programs. Based in Scottsdale, Arizona, the company focuses on transforming agents from quoting insurance to advising clients effectively, boosting policy sales and deepening client relationships. Their team consists of former State Farm agents with real-world sales experience, delivering proven strategies and ongoing support to accelerate agent success.

Industry:
Insurance Agent Training and Coaching
Location:
Scottsdale, Arizona
Services:
Meta Advertising, Creative Design

Challenges

Risk Advisor Institute needed to efficiently generate qualified leads and drive enrollment of State Farm agents into their training programs with a modest monthly advertising budget. The competitive insurance training market required maximizing ROI and lead quality to scale sustainably.

The Results

Growth Summary

Dancing Chicken crafted targeted Meta ads focusing on insurance professionals seeking advanced coaching to increase sales. With a controlled ad spend of $1,500 per month, campaigns consistently generated an 8x return on ad spend, significantly boosting enrollments and revenue.

The strategy delivered a steady stream of qualified leads for State Farm agents, enabling Risk Advisor Institute to expand its impact by helping agents close more policies and improve performance. Continuous campaign optimization ensured ongoing growth and high client satisfaction.

The partnership positioned Risk Advisor Institute as a leader in insurance agent development, leveraging data-driven Meta advertising to drive measurable business results.

Our Strategies Work

Stop Leaving Money On The Table: Maximize Your ROI With Meta.

When it comes to Meta ads, many brands don’t realize just how profitable the platform can actually be. Or even worse, an agency overpromised and underdelivered... leaving them frustrated with a fortune spent on ineffective campaigns.

Our clients see amazing results from Meta ads. That’s because we cover every angle—from targeted reach to dynamic creative testing to retargeting and more. With our full-funnel strategy and deep platform expertise, we make sure your Meta ads drive maximum profitability, every step of the way.