Before partnering with Dancing Chicken, Pay Less Business Funding struggled to scale lead generation cost-effectively in a competitive lending market. The goal was to increase loan application volume and conversion rates while maintaining a low cost per lead and maximizing return on ad spend.
Dancing Chicken implemented targeted Meta campaigns focusing on SMB owners seeking flexible business loans. This approach achieved a consistent $12 cost per lead and an impressive 12x return on ad spend, significantly increasing revenue.
Furthermore, enhanced ad creative and optimized funnel strategies resulted in a 45% increase in qualified loan applications, boosting funded loans and customer satisfaction. Ongoing campaign management and A/B testing ensured continual performance improvements.
Overall, the partnership has positioned Pay Less Business Funding as a high-growth, client-focused lender with a scalable, data-driven marketing engine powered by Dancing Chicken.
When it comes to Meta ads, many brands don’t realize just how profitable the platform can actually be. Or even worse, an agency overpromised and underdelivered... leaving them frustrated with a fortune spent on ineffective campaigns.
Our clients see amazing results from Meta ads. That’s because we cover every angle—from targeted reach to dynamic creative testing to retargeting and more. With our full-funnel strategy and deep platform expertise, we make sure your Meta ads drive maximum profitability, every step of the way.
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