When 7 Day Kitchen partnered with Dancing Chicken 1.5 years ago, their business relied solely on passive inbound lead sources like Google and Angi’s List, limiting growth and consistency. Their digital advertising was virtually non-existent, leaving untapped opportunities in customer acquisition and market penetration. The competitive Atlanta renovation market required a reliable and cost-efficient way to drive high-intent leads and quickly scale monthly revenue.
They needed an agile partner: one able to deploy a results-driven lead generation strategy, manage a modest ad budget, and deliver high-ticket client conversions that would rapidly lift revenue.
To transform 7 Day Kitchen’s pipeline, Dancing Chicken implemented a comprehensive paid ads strategy focused on precision-targeting Atlanta homeowners seeking renovation services. Facebook ad campaigns were structured to maximize conversion rates and attract high-value kitchen redesign projects.
Constant optimization and data-driven adjustments ensured a steady flow of quality leads, ranging from 50 to 80 per month, depending on variable ad spend levels. With an ad budget of $5,000 per month, 7 Day Kitchen consistently earned over $100,000 in monthly revenue, achieving a greater than 20x return on investment.
Key campaign enhancements included targeted creative assets addressing homeowner needs, landing page redesigns focused on converting visitors, and performance tracking to allocate budget to top-performing audiences.
Consistent results included sustained lead generation, dramatically improved month-over-month ROI, and more predictable business growth. Dancing Chicken’s strategic partnership allowed 7 Day Kitchen to transition from uncertain inbound leads to a robust, scalable model that supports continued expansion in the Atlanta renovation market.
When it comes to Meta ads, many brands don’t realize just how profitable the platform can actually be. Or even worse, an agency overpromised and underdelivered... leaving them frustrated with a fortune spent on ineffective campaigns.
Our clients see amazing results from Meta ads. That’s because we cover every angle—from targeted reach to dynamic creative testing to retargeting and more. With our full-funnel strategy and deep platform expertise, we make sure your Meta ads drive maximum profitability, every step of the way.
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